Home / Tech News / Microsoft Ventures invests in strategy management software startup Workboard

Microsoft Ventures invests in strategy management software startup Workboard

Workboard, a startup that develops utility for corporations to regulate and measure their enterprise methods, has raised $nine.three million in a sequence A spherical of investment from Microsoft Ventures and Floodgate, with participation from different current buyers.

Based out of Redwood Town, California in 2013, Workboard provides a software-as-a-service (SaaS) platform to lend a hand organizations set their methods, measure their growth, and shift priorities when wanted.

microsoft ventures invests in strategy management software startup workboard - Microsoft Ventures invests in strategy management software startup Workboard

Above: Workboard

A up to date survey from The Economist Intelligence Unit (EIU) — commissioned by means of the Brightline Initiative coalition — discovered that 90 % of senior executives at primary billion-dollar firms “fail to reach all their strategic objectives as a result of they don’t put in force neatly.” That is what Workboard is atmosphere out repair, the usage of knowledge and analytics to advise decision-makers what their priorities will have to be and lend a hand them to turn on methods throughout groups.

“It’s a pivotal time for enterprises, as marketplace tempo and their very own business-planning cadence diverge extra each month,” famous Workboard cofounder and CEO Deidre Paknad. “Whilst technique home windows are getting shorter, the sector is getting extra complicated. To achieve and maintain benefit, firms will have to turn on short-range strategic priorities, localize them to front-line groups, and measure effects objectively to be told and iterate sooner than ever prior to.”

Workboard claims a variety of notable purchasers, together with Samsung and IBM.

In the past, Workboard had raised round $three million in investment, and with its newest money inflow the corporate stated that it plans to “boost up gross sales and advertising” of its SaaS platform.

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